What You Can Do Endorse alcohol education programs in your community, schools and businesses. Support your local police in the enforcement period efforts.

This holiday season, [SPONSORING ORGANIZATION] is letting people know that if they choose to drink and drive, they’ll lose. Law enforcement agencies around the nation are mobilizing as part of the National Highway Traffic Safety Administration’s (NHTSA) You Drink & Drive. You Lose. campaign to reduce impaired driving. [SPONSORING ORGANIZATION]’s efforts are in support of NHTSA’s goal of decreasing the number of fatalities attributed to impaired driving to no more than 11,000 per year by the year 2005. Impaired driving costs [STATE/COMMUNITY] millions of dollars each year in lost time, lost property and, most important, lost lives. In 1998, alcohol was involved in 38 percent of fatal crashes nationwide, causing nearly 16,000 deaths, 305,000 injuries and an estimated 1.5 million arrests.

[INSERT LOCAL STATISTICS AND/OR LOCAL RELEVANT IMPAIRED DRIVING CRASH STORY AND QUOTE FROM LOCAL SPONSOR/SPOKESPERSON]

Between December 17^th and December 19^th , local authorities will increase their enforcement activities throughout the community to target impaired drivers. Law enforcement officials will be conducting saturation patrols and sobriety checkpoints that may result in strong sanctions for violators of the law.

To help foster a greater understanding of what impaired driving is and how it affects all those who share the road, [SPONSORING ORGANIZATION] is asking individuals within the community to continue to support law enforcement efforts and to do their part in stopping friends or relatives from driving while impaired. In order to rid [STATE/COMMUNITY]’s roads of impaired drivers, individuals must change their behavior in both their personal and professional lives.

The word is out: You Drink & Drive. You Lose.