Appendix B: Resources Step 1: Potential Partners Listed below are some potential resources, categorized by the topic and scope of their organizations. This list is not intended to be comprehensive. Organizations with Traffic Safety Expertise National Organizations AAA Foundation for Traffic Safety www.aaafoundation.org Insurance Institute for Highway Safety www.iihs.org Mothers Against Drunk Driving www.madd.org National Highway Traffic Safety Administration (NHTSA) www.nhtsa.dot.gov National SAFE KIDS Campaign www.safekids.org State, Local, or Community Organizations Local AAA affiliate www.aaapublicaffairs.com Local health department. Contact the National Association of County and City Health Officials: www.naccho.org Physicians associations State and Local Bike/Pedestrian Coordinators www.walkinginfo.org/insight/links_cord/cord_index.cfm State health department injury prevention program. Contact the State and Territorial Injury Prevention Directors Association: www.stipda.org State or local office of public safety State/local Emergency Medical Services office. Contact the National Association of State EMS Directors: www.nasemsd.org State/local Safe Kids Coalitions. Contact Safe Kids Worldwide: www.safekids.org Other Agencies American Association of Retired Persons Bike/pedestrian safety organizations Child-passenger safety technicians Substance abuse prevention agencies Youth development agencies Organizations with Knowledge of the Latino Community The national Latino organizations listed below have Web sites that list State and local affiliates that may serve as partners. National Organizations Congressional Hispanic Caucus Institute www.chci.org HispanicOnline.com www.hispaniconline.com MANA National Latina Organization www.hermana.org National Alliance for Hispanic Health www.hispanichealth.org National Council of La Raza www.nclr.org National Latino Children’s Institute www.nlci.org National Latino Council on Alcohol and Tobacco Prevention (LCAT) www.nlcatp.org United States Hispanic Chamber of Commerce www.ushcc.com State, Local, or Community Organizations Community health centers and clinics Community-based Latino health or cultural organizations Faith-based organizations Local housing authority or low-income housing programs Migrant workers organizations (such as farm workers associations) Pre-school and after-school programs (such as YMCAs, YWCAs, Girls Inc., and Boys and Girls Clubs) Organizations with Health Communication Expertise People or organizations with health communication expertise often require a fee for their consultation; those groups are excluded from this list. The following Web sites provide information, advice, publications, and other free resources. National Organizations Hablamos Juntos, which provides many resources on written materials specifically for Latinos http://www.hablamosjuntos.org/ National Hispanic Medical Association www.nhmamd.org National Institute for Literacy www.nifl.gov/nifl The Plain Language Association International www.plainlanguagenetwork.org Social Marketing Institute www.social-marketing.org Society for Public Health Education www.sophe.org State, Local, or Community partners Healthy People 2010 State contacts www.healthypeople.gov/HPScripts/StateContact.asp Health educators Health educator training programs Hospital community outreach departments Nursing schools Universities Resources on Developing Community Partnerships Healthy People 2010 is a key resource on developing community coalitions. It includes tips, action steps, suggestions for potential partners, resources, examples from the field, and lists of state representatives who can advise you on collaboration. www.healthypeople.gov/state/toolkit/partners.htm Here are some other resources for developing community partnerships: COMING TOGETHER—Building Community Collaboration and Consensus The Community Tool Box at the University of Kansas http://ctb.ku.edu/ Health Educator’s Toolbox from the State of Washington http://www3.doh.wa.gov/here/howto/HERE_ToolListing.aspx NHTSA’s Safe Communities webpage www.nhtsa.dot.gov The Nonprofit Risk Management Center’s fact sheet on community collaboration www.nonprofitrisk.org/mc/collab.htm Partnering with State Highway Safety Offices: Tips and Tactics for Success Step 2a: Sources of Data on the Traffic Safety Problem among Latinos The Centers for Disease Control and Prevention’s (CDC) Web-based Injury Statistics Query and Reporting System (WISQARS) provides fatality data on a state-by-state basis, as well as estimates of national-level injury data. www.cdc.gov/ncipc/wisqars/default.htm State health departments usually have demographic and health status data for Latino populations (contact the epidemiologist). Local police, health, and Emergency Medical Services departments and/or hospitals may have data on your specific audience. State Highway Safety Offices may have data specific to your state www.ghsa.org NHTSA has the following resources: Seat Belt and Hispanic Report 2003 http://www.nhtsa.dot.gov/people/injury/airbags/seatbeltshispanic2003/ Facts About Drinking and Driving and Hispanics http://www.nhtsa.dot.gov/people/injury/alcohol/HispanicsFctSht(11_20).pdf Fatality Analysis Reporting System provides crash-, vehicle-, and person-level data on all motor vehicle crashes occurring on roadways customarily open to the public and resulting in a death within 30 days of the crash. www-fars.nhtsa.dot.gov Multicultural outreach pages www.nhtsa.com/multicultural/ Step 2b: Sources of Information on Effective Individual and Programmatic Strategies to Reduce the Risk of Traffic Injury AAA Exchange www.aaaexchange.com AAA Foundation for Traffic Safety www.aaafoundation.org American Academy of Pediatrics www.aap.org CDC National Center for Injury Prevention and Control www.cdc.gov/injury Children’s Safety Network www.childrenssafetynetwork.org Safe Kids Worldwide www.safekids.org NHTSA www.nhtsa.dot.gov Patrick, K., and F.D. Scutchfield, eds. 2001. Reducing Injuries to Motor Vehicle Occupants: Systematic Reviews of Evidence, Recommendations from the Task Force on Community Preventive Services, and Expert Commentary. American Journal of Preventive Medicine Vol. 21, No. 4S. Step 3: Understand Your Audience Sources of Information on Conducting Focus Groups Morgan, D.L., R.A. Krueger. 1998. The Focus Group Kit. California: Sage Publications. A set of six short books that take you through the focus-group process. The books include: The Focus Group Guidebook, Planning Focus Groups, Developing Questions for Focus Groups, Moderating Focus Groups, Involving Community Members in Focus Groups, and Analyzing and Reporting Focus Group Results. Stevens, P.E. 1996. Focus Groups: Collecting Aggregate-Level Data to Understand Community Health Phenomena. Public Health Nursing 13(3): 170–6. This article discusses the potential benefits of focus groups when studying community health. It explores the advantages and uses of a focus group as well as purposes and processes of focus-group facilitation. It goes on to explain how to analyze focus-group results, their limitations, and their implications for health planning. Step 3a: Information on Demographics NHTSA has collected demographic data on the major Latino populations and countries of origin, organized by state; contact a NHTSA regional office for more information: http://www.nhtsa.dot.gov/nhtsa/whatis/regions/index.cfm The U.S. Census Bureau also provides demographic information: Step 3b: Sources of Information on Latinos and Health-Related Issues Organizations ASPIRA: www.aspira.org Congressional Hispanic Caucus Institute: www.chci.org HispanicOnline.com: www.hispaniconline.com/res&res/org_ix.html Latino Issues Forum: www.lif.org League of United Latin American Citizens: www.lulac.org MANA National Latina Organization: www.hermana.org National Alliance for Hispanic Health: www.hispanichealth.org National Association of Hispanic Nurses: www.thehispanicnurses.org National Council of La Raza: www.nclr.org National Hispanic Council on Aging: www.nhcoa.org National Hispanic Medical Association: www.nhmamd.org National Latino Children’s Institute: www.nlci.org National Latino Council on Alcohol and Tobacco Prevention (LCAT): www.nlcatp.org Pan American Health Organization: www.paho.org Resource Materials 2002 National Survey of Latinos, conducted by the Pew Hispanic Center and the Kaiser Family Foundation: www.kff.org/kaiserpolls/pomr031704pkg.cfm Aguirre-Molina, M., C.W. Molina, and R.E. Zambrana. 2001. Health Issues in the Latino Community. San Francisco: Jossey-Bass. Doty, M.M., and B.I. Ives. 2002. Quality of Health Care for Hispanic Populations: Findings from The Commonwealth Fund 2001 Health Care Quality Survey. New York: The Commonwealth Fund. www.cmwf.org/usr_doc/doty_factsheethisp.pdf Iannotta, J.G. (Ed.). 2002. Emerging Issues in Hispanic Health: Summary of a Workshop. Washington, DC: National Academies Press. www.nap.edu/ Urrutia, M. 2004. The State of Hispanic America 2004: Latino Perspectives on the American Agenda. Washington, DC: National Council of La Raza. Step 3d: Sources of Information on Latino Traffic Safety Knowledge, Attitudes, and Behavior NHTSA has the following resources: Facts About Drinking and Driving and Hispanics: http://www.nhtsa.dot.gov/people/injury/alcohol/HispanicsFctSht(11_20).pdf Gantz, T., D.R. Ragland, E.J. De La Garza, and L. Cohen. 2003. Traffic safety in communities of color.Institute of Transportation Studies U.C. Berkeley Traffic Safety Center. The Latino Council on Alcohol and Tobaccos (LCAT), and Midwest Latino Health Research. 2001. Traffic Safety in Latino Communities: Focus group results with Latino immigrants in the three U.S. Cities. Lee, B., I. Rivera, and S. Raferty. 2001. Final report on twelve focus group discussions with African-Americans and Hispanics to evaluate drinking and driving campaigns. Oglivy Public Relations. Multicultural outreach pages: www.nhtsa.com/multicultural/ Seat Belt and Hispanic Report 2003 Step 6: Sources for Principles of Effective Health Communication AMC Cancer Research Center, in cooperation with Centers for Disease Control and Prevention. 1994. Beyond the Brochure: Alternative Approaches to Effective Health Communication. www.cdc.gov/cancer/nbccedp/bccpdfs/amcbeyon.pdf Bronheim, S., and S. Sockalingam. 2003. A guide to choosing and adapting culturally and linguistically competent health promotion materials. Washington, DC: National Center for Cultural Competence,Georgetown University Center for Child and Human Development. http://www11.georgetown.edu/research/gucchd/nccc/documents/Materials_Guide.pdf Center for Substance Abuse and Prevention Technical Assistance Bulletins Centers for Disease Control and Prevention, and Agency for Toxic Substances and Disease Registry. 1999. Simply Put: Tips for Creating Easy-to-Read Print materials Your Audience Will Want to Read and Use. Atlanta: Centers for Disease Control and Prevention. Clearinghouse on Elementary and Early Childhood Education Guidelines ecap.crc.uiuc.edu/eecearchive/digests/1999/santos99.pdf Doak, C.C., L.G. Doak, and J.H. Root. 1996. Teaching patients with low literacy skills. Philadelphia: J.B. Lippincott. Fenton Communications. 2001. Now Hear This: The Nine Laws of Successful Advocacy Communications. Washington, DC: Fenton Communications. Hablamos Juntos www.hablamosjuntos.org/ National Cancer Institute. 1994. Clear and Simple: Developing Effective Print Materials for Low-Literate Readers. Bethseda, MD: National Cancer Institute. National Institutes of Health, National Cancer Institute. 2002. Making Health Communications Programs Work. Bethseda, MD: National Cancer Institute. Public Health Foundation. 2002. The Healthy People 2010 Toolkit. Washington, DC: Public Health Foundation. www.healthypeople.gov/state/toolkit/ Root and Stableford, Write It Easy to Read: A Guide to Creating Plain English Materials (1998). Virginia Adult Education Health Literacy Toolkit www.aelweb.vcu.edu/publications/healthlit/ Step 9: Resources on Program Evaluation Goodyear, L., and Bohan-Baker, M., eds. 2001. The Evaluation Exchange: Vol. VII, No. 1. Harvard Family Research Project. www.gse.harvard.edu/hfrp/eval/archives.html A Guide to Evaluation Primers, produced by the Association for the Study and Development of Community for The Robert Wood Johnson Foundation Thompson, N.J., and H.O. McClintock. 2002. Demonstrating Your Program’s Worth: A Primer on Evaluation for Programs to Prevent Unintentional Injury. Atlanta: Centers for Disease Control and Prevention. www.cdc.gov/ncipc/pub-res/dypw/ U.S. Department of Transportation. 1999. The Art of Appropriate Evaluation: A Guide for Highway Safety Program Managers. Washington, DC: U.S. Department of Transportation, National Highway Traffic Safety Administration. |