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MADD AND THE SAN DIEGO PADRES TEAM UP TO COMBAT DRUNK DRIVING
In order to address the problem of safety at the stadium and on San Diego roadways after each home game, the San Diego Padres and the San Diego Chapter of MADD teamed up to create the Dry-er Friar program to encourage fans to designate a sober driver. This season-long campaign emphasizes alternatives to impaired driving and rewards fans that identify themselves as designated drivers. Corporate sponsors of the program include Auto Trader Magazines, the Bob Baker Auto Group and Farmers Insurance Company.
Fans who are at least 21 years old, have a valid drivers license and are not drinking alcohol before, during or after the game are invited to stop by the Dry-er Friar booth, located near Gate G on the concourse at Qualcomm Stadium. The booth, staffed by MADD volunteers, opens two hours before game time and stays open until the second inning. After signing a pledge to remain sober, fans receive a souvenir baseball card and a coupon for a complimentary soft drink.
Last season, more than 77,000 Padre fans signed up to be a Dry-er Friar!
CONTACT INFORMATION
For more information on how to put together a similar program in your area, you can contact MADD San Diego's Executive Director, Bonnie Helander at (760) 746-MADD (6233).
