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Safety
Countermeasures is a periodic update of the program activities of the
National Highway Traffic Safety Administration, Safety Countermeasures
Division
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Getting
to School Safely Community Action Kit
In an effort to increase
the safety of all students traveling to and from school and school-related
events, the National Highway Traffic Safety Administration (NHTSA) in
conjunction with many partners has developed the "Getting to School Safely
Community Action Kit". The kit provides everyone involved in student travel
- parents, care givers, school administrators, teachers, law enforcement
officers, crossing guards, and the many other community organizations
concerned about student safety - the resources they need to improve the
safety of students traveling to school.
The kit includes information
on how to identify a community's safety problems related to students traveling
to school in all modes of transportation and create lifesaving programs
to address the problems.
The kit includes:
- Fact Sheets;
- Safety Tip Sheets;
- Examples of Successful
Programs;
- Calendar of Transportation
Safety Events;
- Newspaper Articles
on Bicycle, Car, Pedestrian, School Bus, and Related Safety Topics;
- Sample Proclamations;
- Catalog of School
Transportation Related Materials;
- Reproducible Student
Activity Sheets;
- Listing of National,
State, and Local Resources Available on Transportation Safety.
The kit is expected
to be available in early October. To order the Community Action Kit please
fax your name and mailing address to (202) 366-7721 Attn: Arlene.
Bicycle
and Pedestrian Technical Information Center
The U.S. Department
of Transportation awarded the TEA-21 Bicycle and Pedestrian Safety Grant
(Section 1212 (o)) to the University of North Carolina Highway Safety
Research Center (HSRC). The Chapel Hill-based HSRC has established a team
of subcontractors and consultants, including the Association of Pedestrian
and Bicycle Professionals, to work cooperatively with the various agencies
of the USDOT, bicycle and pedestrian coordinators, the advocacy community
and others to provide a broad range of technical assistance resources
(publications, fact sheets, training courses web site etc.), and a clearinghouse.
The contract started on June 1 1998 and products (e.g. a toll-free phone
number, web site etc.) are now up and running. The website is www.bicyclinginfo.org
or www.walkinginfo.org . You can also reach the center at (877) 925-5245
or 877-WALKBIKE toll free in the U.S.
Pedestrian-Bicycle
Team Work Plan is Completed
After two years and
numerous iterations, the NHTSA/FHWA Pedestrian and Bicycle Team has finally
completed the Pedestrian-Bicycle Work Plan: Current Projects.
The Plan, which was unveiled at a briefing on June 8, 2000, discusses
how the Team's mission supports the goals set forth in the "Secretarial
Initiative for Pedestrian and Bicycle Safety" and the DOT Strategic Plan,
summarizes ongoing, currently proposed, and recently completed NHTSA and
FHWA activities, and identifies opportunities and barriers to successfully
achieving Departmental goals.
The Team suggested
that a long-term commitment to consistent and substantial increased levels
of in-house staffing, funding, and resources is needed to fully achieve
the DOT Strategic Plan goals of: 1) promoting the public health and safety
by working toward the elimination of transportation-related deaths, injuries,
and property damage; 2) shaping America's future by ensuring a transportation
system that is accessible, integrated, efficient, and offers flexibility
of choices; and 3) protecting and enhancing communities and the natural
environment affected by transportation. In addition, the goals of the
National Bicycling and Walking Study must be consolidated into
DOT and agency strategic and performance plans. Most importantly, bicycle
and pedestrian projects and programs must be encouraged and supported
at all levels in DOT.
Safe
Routes to School Demonstration Program Initiated
NHTSA is working with
the Marin County Bicycle Coalition to increase the number of elementary
middle school age children who walk or bike to school. With help from
a team of parents and students, the program will determine the safest
routes to walk or bike to school, suggest safety improvements, develop
fun ways to encourage more children to use the identified safe routes,
and recruit parents and neighbors to accompany children walking and biking
to school. The project will also teach children traffic safety skills
and work with city planners and law enforcement officers on ways to slow
traffic. At the end of the year, the Marin County Bicycle Coalition will
summarize the experience so that other jurisdictions can initiate similar
programs.
Pedestrian,
Bicycle, & School Bus PSAs for Spanish Radio Developed
In an attempt to reduce
the number of traffic-related pedestrian, bicycle, and school bus fatalities
and injuries, NHTSA has developed six public service announcements for
distribution to approximately 500 Spanish language radio stations across
the country. The dramatic radio spots, which remind motorists to reduce
their speeds, pay attention when they're driving, and not pass stopped
school buses when the red lights are flashing, are designed to tug at
the emotions of the listener. A tracking report that identifies the stations
that played the spots will be made available later this year.
The Hispanic population
in the United States is estimated at 20 million people, which represents
more than 11 per cent of the population. Furthermore, the growth rate
of the Hispanic population is seven times greater than the general population.
The need for high quality, newsworthy items by a steadily increasing network
of Spanish-speaking radio stations is growing as well. Therefore, using
radio to reach the Hispanic population is a targeting mechanism that will
complement NHTSA's commitment to working with this diverse audience to
raise their traffic safety awareness. For more information, contact Lori
Millen, email: lmillen@nhtsa.dot.gov.
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